Abstract. The aim of the work is to identify the role of culture in the
organization of human economic activity, to clarify the cultural
context of the relationship between the concepts of management and
economics, the study of the mechanism and tools of the regulatory
influence of culture on the process of organizing human economic
activity during the evolution of historical forms of management. The
methodology of the study is to apply dialectical, logical-historical,
comparative, institutional, complementary methods. This methodological
approach allows to reveal and analyze the process of the evolution of
the institutional provision of social interaction between business
entities in the course of changing historical forms of management from
natural to post-economic, in particular, such transitional phenomenon
as glamorous capitalism. The scientific novelty of the work is to
broaden the perceptions of the influence of the cultural context on the
evolution of the role and importance of the key forms of the movement
of goods in the process of changing the historical forms of management.
The complex application of dialectical, logical-historical,
comparative, institutional and complementary methods of analysis
provides an opportunity to grasp deeper the evolution of culturological
determinants of social interaction of business entities in the process
of changing historical forms of management. Conclusions. The study of
the influence of culture on the organization of human economic activity
in the process of evolution of historical forms of management has
allowed deepening understanding of the mechanisms and tools for its
implementation. The results form the basis for improving the
organization of the interaction of elements of the institutional
component of the economic system in the process of its transformation.
Formation of the model of glamorous capitalism reflects the growth of
the role and significance of the cultural factor in the course of the
formation, development and heterogenization of modern forms of economic
and post-economic relations.
Keywords: culture, economic culture,
economy, institution, values.
Lypov V. V.
“Economic and culture: from natural form of management to «glamour» capitalism” 110-130 https://doi.org/10.33813/2224-1213.19.2019.11